Gorilla Research Labs
A research-compound store: a full catalog, batch certificates on the products that have them, cart and checkout, and one console where the owner runs orders and stock.
Custom AI business operating systems
Your business.
Your business.
Your platform.
Your advantage.
We build intelligent operating systems that connect your website, customers, data, workflows and growth tools — designed around the way your business actually works, not dropped on top of it.
4Sites live today, each one named below
91/91Checks passed before the last Gorilla release
The problem
Too many tools.
Too many tools.
Not enough system.
Most businesses operate through a patchwork of websites, inboxes, spreadsheets, apps, subscriptions and manual follow-up.
We replace the patchworkwith one connected platform.
The result
- Leads slip through
- Information stays scattered
- Staff repeats the same work
- Marketing cannot prove what converts
- The owner becomes the operating system
Live work
Not a portfolio.
Not a portfolio.
Real sites, running today.
Every live card below is a real business or product running on a system we built. We name each one and link to the real site. One more is built and opens soon.
Gorilla Research Insights
The store's education site: plain-English guides and articles, a glossary, search and a chat helper, bringing readers through to the store.
LizaX Journal
A journal you talk to. Tell it about your day and it writes the entry in your own words, remembers your people and plans, and turns your days into chapters.
FivePillar Mindset
The same journal under a second brand: an AI life coach built around five pillars, spiritual, mental, emotional, financial and physical.
Body by Gotti
Shaun's personal-training site in Las Vegas: free-consult booking up front, with a coach console and a client app behind the sign-in. Built, and opening to clients soon.
Link goes up when it opens
The showroom
Already built.
Already built.
Ready to carry your name.
Systems we have already built, ready to set up for your business under your name, your look and your words. Each card says plainly what is running today.
LiveA real business runs on it today, and we name it.
BlueprintA working demo with no client on it yet.
Journal & membership app
Runs LizaX Journal and FivePillar Mindset today.
- Members talk through their day, and it is written up in their own words
- It remembers their people and plans, and closes each day on its own at night
- Your brand on it, with member sign-in, a free first week and a community board
PriceAsk for pricing
Coaching & personal training
No clients on it yet. The first named site, Body by Gotti, opens soon.
- A site that books free consults
- A coach console for clients, programs, documents to sign and billing
- A client app that shows each person their program
PriceAsk for pricing
Online store
Runs Gorilla Research Labs today.
- Your catalog, cart and checkout, with sales tax worked out by state
- An in-person register that shares the same orders and stock
- Carts people leave behind, listed so you can follow up
PriceAsk for pricing
Research & content site
Runs Gorilla Research Insights today.
- A library of plain-English guides and articles under your name
- Every article checked against your rules before it goes up
- Search, a glossary and a chat helper that send readers on to you
PriceAsk for pricing
Cleaning & home services
A working demo, with no client on it yet.
- A phone-first website with an estimate form that asks for pictures
- Quotes from your own rates, and a schedule that plans around drive time and your own appointments
- One screen for your team's day, with every home's pets, preferences and special care on file
Website on its own$300Fully set up
Full system$1,500
Built around
your business.
When nothing here fits, we design the system around the way your business already runs. Tell us where it loses time.
PriceAsk for pricing
The Guerrilla X system
Built to run
Built to run
the business.
Every implementation is designed around the client's customers, team, workflow, market and goals.
01
Attract
Website, SEO, content and campaigns.
02
Convert
AI concierge, lead capture and scheduling.
03
Operate
Portals, workflows, communication and automation.
04
Understand
Analytics, dashboards and business intelligence.
05
Expand
Custom tools and new capabilities as the business grows.
The complete system
One platform.
One platform.
Every moving part.
01
01
Premium website
Built to represent the business and convert attention.
02
02
AI concierge
Always-on help for customers, leads and questions.
03
03
SEO engine
Search structure, content and ongoing growth.
04
04
Command center
Customers, activity, insights and operations.
05
05
Automation
Less repetition. Faster, more reliable follow-up.
06
06
Custom tools
Industry-specific tools built around your work.
Who builds it
Two people.
Two people.
No agency in between.
You talk to the people who build the thing. That is the whole model.
Founder · builds the systems
Sarah “Liza” Walker
Taught herself to build software to get out of doing someone else's books by hand — then automated the job instead, and kept going. She designs and builds every system we ship.
- Builds the whole thing, not a piece of it — the website, the customer app, the owner's dashboard, and the automation behind them
- Assumes her own work is wrong until it proves otherwise: every build is attacked before a client sees it, and only what survives ships
- Will not let a system make something up — if a claim cannot be traced to a real source, it does not go on a client's site
- Has done it on real businesses, not demos: a live store with a register and inventory, and two products sharing one backend
- Builds each business its own system rather than renting it a seat in someone else's
Co-Founder
Shaun Williams
Runs the business side and the client relationship — the operator's view of what a system has to survive on a real counter, on a real day, in a real shop.
- Client relationships and delivery
- Operations, merchandising and fulfilment in production
- The daily test every build has to pass: does it work when you are busy?
- Las Vegas, Nevada
Built to suit
Any industry.
Any industry.
One standard: yours.
We do not force every client into the same template. The platform is configured around what the business actually needs.
Construction
Medical & Wellness
Restaurants
Retail & Commerce
Real Estate
Fitness
Professional Services
Organizations & Unions
If the business has a process, a customer journey or a growth problem, we can design the system around it.
Start the conversation
Let's build
Let's build
the system
behind your business.
Tell us where the business loses time, misses opportunities, or depends on disconnected tools. We will design the operating system around it.